5/10
I think most kids will probably enjoy it.
12 May 2016
'NORM OF THE NORTH': Two and a Half Stars (Out of Five)

Animated kids' movie, about a talking polar bear, named Norm, on a mission to save his home from a ruthless rich developer. The film stars Rob Schneider, as the voice of Norm; and it costars Heather Graham, Ken Jeong, Colm Meaney and Bill Nighy. It was directed by first time feature filmmaker Trevor Wall (who's had a lot of experience directing kids' animated TV shows); and it was written by Daniel R Altiere, Steven M. Altiere (two veteran TV kids' film writers), Malcolm T. Goldman (a first time film writer) and Jamie Lissow (who also co- wrote the TV comedy series 'REAL ROB', with Schneider; who also starred in it). The movie received really bad reviews from critics, but it was mildly enjoyed by audiences. I'm somewhere in the middle.

Norm (Schneider) is a unique polar bear, in that he can talk to humans (and dance). He's not good at hunting though, and he doesn't fit in with the other bears. Norm loves his home still, despite this. So when he finds out that a greedy rich developer, named Mr. Greene (Jeong), is planning on building luxury houses in the Arctic, Norm travels to New York City to stop him. Three lemmings help him on his mission, as well as a compassionate employee of Mr. Greene's (Graham).

The film isn't exactly funny, or charming, but it doesn't feel overly stupid, or boring, either. The characters are likable, and there's also a really positive message, about defending the environment from big business. I think most kids will probably enjoy it as well. I've definitely wasted my time watching much worse kids' movies than this.

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