The opening title card of the Heineken 'Casino Royale' (2006) television commercial reads: "Hotel Splendide, Montenegro".
'Casino Royale' (2006) was the fourth consecutive James Bond movie to have an associated Heineken television ad tie-in commercial.
With 'Casino Royale' (2006), Heineken was the first in the history of James Bond film franchise to shoot its tie-in television commercial using the actual Bond film set from the movie.
This television commercial was "was shot on the Casino Royale set in the Czech Republic" according to the Bond Lifestyle / James Bond Lifestyle website.
The original James Bond theme music is featured in this Heineken television commercial.