- Jim Rockford: This is Jim Rockford. At the tone, leave your name and message, I'll get back to you.
- Caller: Hey, Rockford, very funny. I ain't laughin'. You're gonna get yours.
- Jim Rockford: We're all scared to death. I guess that's the penalty we pay for living in a world where all the price tags end in 99 cents and they sell mortuary plots on billboards next to the freeway. What you do is, you just keep laughing... . Stop worrying about it. You're playing a big practical joke, just keep laughing.