Much is being made of the lady-friendly comedy Bridesmaids which opens in theaters today. It's gotten phenomenal advance buzz from critics and casual filmgoers alike and, the all-too familiar photoshopping of promotional material aside, I've seen and heard nothing that will keep me from rushing to see it when it opens tomorrow. The film has, however, taken on a political and social import that seems at odds with its breezy and (honestly) rather crass tone. The film's director, Paul Feig told the Onion's Av club, "It's not often that a studio will allow a movie that's all driven by women to be made, so I felt the pressure of, 'If I screw this up, it's going to fuck things up for women.'" In fact, Rebecca Traister of Salon.com wrote an excellent article yesterday about the ways in which the women of Hollywood are mobilizing behind the film to ensure its financial success.
- 5/13/2011
- by Joanna Robinson
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