Michel Majerus Matthew Marks Gallery, NY "I create, you copy nature." Pablo Picasso, in conversation with Balthus "In the [19]90s painting didn’t repel criticism; it absorbed it… fake painting created fake criticism." Dr. Hope Ardizzone, The Death of the Death Motif in Post-Millennial Painting "Even the paintings looked dead…" Margaret Atwood, The Handmaid's Tale The audience has a taste for shit. The critics have a taste for shit. James Franco, Actors Anonymous "Wie man dem toten Hasen die Bilder erklärt" Joseph Beuys, Action, 26 November 1965 at the Galerie Schmela in Düsseldorf
(image above, depressive neurosis 2000 Acrylic on cotton 102 1/4 x 177 inches; 260 x 450 cm)
James Franco's body was found yesterday in the toilet of a club called Cisboi, so we are at one of the Gagosian galleries tonight sitting shiv and waiting for Marina Abramović and Willem Dafoe to read excerpts from Franco's many books [James Franco: Dangerous Book Four Boys, A California Childhood, Actors Anonymous, Palo Alto: Stories] -- the "we" being Michael Lee Nirenberg,...
(image above, depressive neurosis 2000 Acrylic on cotton 102 1/4 x 177 inches; 260 x 450 cm)
James Franco's body was found yesterday in the toilet of a club called Cisboi, so we are at one of the Gagosian galleries tonight sitting shiv and waiting for Marina Abramović and Willem Dafoe to read excerpts from Franco's many books [James Franco: Dangerous Book Four Boys, A California Childhood, Actors Anonymous, Palo Alto: Stories] -- the "we" being Michael Lee Nirenberg,...
- 2/21/2014
- by bradleyrubenstein
- www.culturecatch.com
Anti-Israel activists say actor should lose goodwill ambassador role after appearing in ad for firm with factory in settlement
Oxfam is under mounting pressure from anti-Israel campaigners to sever ties with Scarlett Johansson after she agreed to star in an advertising campaign for a fizzy drinks company with a factory in an Israeli settlement in the West Bank.
Activists in the campaign for boycott, divestment and sanctions against Israel have seized on Johansson's appearance in an advert for SodaStream scheduled to air during half-time at this Sunday's Us Super Bowl, the advertising slot with the largest audience on American television.
Johansson has been an Oxfam goodwill ambassador since 2005. The campaigners say her position is untenable.
"Oxfam is a human rights organisation. They cannot maintain an ambassador if they are involved in a complicit Israeli company built in a settlement. They can't keep both. You can't maintain something and its contradiction,...
Oxfam is under mounting pressure from anti-Israel campaigners to sever ties with Scarlett Johansson after she agreed to star in an advertising campaign for a fizzy drinks company with a factory in an Israeli settlement in the West Bank.
Activists in the campaign for boycott, divestment and sanctions against Israel have seized on Johansson's appearance in an advert for SodaStream scheduled to air during half-time at this Sunday's Us Super Bowl, the advertising slot with the largest audience on American television.
Johansson has been an Oxfam goodwill ambassador since 2005. The campaigners say her position is untenable.
"Oxfam is a human rights organisation. They cannot maintain an ambassador if they are involved in a complicit Israeli company built in a settlement. They can't keep both. You can't maintain something and its contradiction,...
- 1/30/2014
- by Matthew Kalman
- The Guardian - Film News
Scarlett Johansson strips down for the sake of going “viral” in a new “uncensored” banned Super Bowl commercial for SodaStream, but don’t expect to see much skin. Fox won’t allow the 30-second spot (above) to air as is because Johansson directly calls out SodaStream’s competitors by saying, “Sorry, Coke and Pepsi.” See video: Super Bowl Xlviii Commercials: Watch YouTube’s 10 Most-Viewed 2014 Big Game Ads While many view the “banned ad” strategy as a familiar marketing ploy to boost public interest, the make-your-own soft drink company’s CEO Daniel Birnbaum denied the assumption to USA Today and accuses...
- 1/29/2014
- by Greg Gilman
- The Wrap
Scarlett Johansson stars in the SodaStream commercial that was created explicitly for airing during the Super Bowl. After viewing the ad, Fox has determined it’s unfit to air.
ScarJo's SodaStream Ad Edited For Super Bowl
In the 33-second spot, Johansson appears in a backstage dressing room wearing a white robe. “Like most actors, my real job is saving the world," she begins before launching into a demonstration. "Start with plain water. Add bubbles. Mix in the perfect flavor. Look! Soda that’s better for you and all of us.”
“If only I could make the message go viral,” Johansson continues, walking out onto a dimly lit stage and stripping off the bathrobe to reveal a navy blue dress. As she appears to mock the slow-motion hair toss of Super Bowl commercials past, a voiceover – provided by what sounds like a Barry White impersonator – declares, “Changing the world one sip at a time.
ScarJo's SodaStream Ad Edited For Super Bowl
In the 33-second spot, Johansson appears in a backstage dressing room wearing a white robe. “Like most actors, my real job is saving the world," she begins before launching into a demonstration. "Start with plain water. Add bubbles. Mix in the perfect flavor. Look! Soda that’s better for you and all of us.”
“If only I could make the message go viral,” Johansson continues, walking out onto a dimly lit stage and stripping off the bathrobe to reveal a navy blue dress. As she appears to mock the slow-motion hair toss of Super Bowl commercials past, a voiceover – provided by what sounds like a Barry White impersonator – declares, “Changing the world one sip at a time.
- 1/29/2014
- Uinterview
Scarlett Johansson's sexy Sodastream commercial will not be airing during Sunday's Super Bowl Xlviii, but it's not for the reason you may think.
Related Video: Full House Men Reunite For Super Bowl Spot
While the Don Jon actress does discard her robe and seductively drink orange soda, Fox actually pulled the ad because of four little words Johansson recites to camera at the end of the commercial. "Sorry, Coke and Pepsi," she purrs.
"What are they afraid of?" Daniel Birnbaum, CEO of SodaStream, told USA Today. "Which advertiser in America doesn't mention a competitor? This is the kind of stuff that happens in China. I'm disappointed as an American."
Related Pics: Flashback! Beyonce's 2013 Super Bowl Album
Do you think the ad should be pulled? While Scarlett probably won't be seen on Super Bowl Sunday, Et is on the scene in New York!
Related Video: Full House Men Reunite For Super Bowl Spot
While the Don Jon actress does discard her robe and seductively drink orange soda, Fox actually pulled the ad because of four little words Johansson recites to camera at the end of the commercial. "Sorry, Coke and Pepsi," she purrs.
"What are they afraid of?" Daniel Birnbaum, CEO of SodaStream, told USA Today. "Which advertiser in America doesn't mention a competitor? This is the kind of stuff that happens in China. I'm disappointed as an American."
Related Pics: Flashback! Beyonce's 2013 Super Bowl Album
Do you think the ad should be pulled? While Scarlett probably won't be seen on Super Bowl Sunday, Et is on the scene in New York!
- 1/28/2014
- Entertainment Tonight
The following ad might as well be a Jerry Springer joint — because Fox has decided it’s too hot for TV.
Well, sort of. Though the clip features Scarlett shimmying out of a bathrobe and seductively sipping to a “bow-chicka-wow-wooow” bassline, that’s not what reportedly raised the network’s hackles. (Compared to the antics on, say, a GoDaddy Super Bowl spot or Fox’s own Temptation Island, ScarJo’s sultriness seems downright tame.) Instead, SodaStream CEO Daniel Birnbaum tells USA Today that Fox declined to air this version of the commercial because of Johansson’s closing line: “Sorry, Coke and Pepsi.
Well, sort of. Though the clip features Scarlett shimmying out of a bathrobe and seductively sipping to a “bow-chicka-wow-wooow” bassline, that’s not what reportedly raised the network’s hackles. (Compared to the antics on, say, a GoDaddy Super Bowl spot or Fox’s own Temptation Island, ScarJo’s sultriness seems downright tame.) Instead, SodaStream CEO Daniel Birnbaum tells USA Today that Fox declined to air this version of the commercial because of Johansson’s closing line: “Sorry, Coke and Pepsi.
- 1/28/2014
- by Hillary Busis
- EW.com - PopWatch
On the field, the Super Bowl may be all about men in tights and pads, but when it comes to the commercials during the big game, one rule is clear: sexiness sells. In a new spot for SodaStream, Scarlett Johansson will spice things up between plays. Dressed in a white robe, Johansson starts the spot (which will air this Sunday) by explaining, "Like most actors, my real job is saving the world." She whips up a drink with a SodaStream and points out that it uses "less sugar, less bottles." "If only I could make this message go viral," she says before disrobing,...
- 1/27/2014
- by Mary Margaret
- PEOPLE.com
Prepare to see a very familiar face during the highly anticipated Super Bowl ads this February. Scarlett Johansson will be starring in a commercial, scheduled to run in the fourth quarter of Super Bowl Xlviii on Fox on Feb. 2, for SodaStream. During the spot, the actress will be providing a demonstration of a SodaStream home soda-making system, according to The New York Times. This marks the beginning of a multiyear, worldwide endorsement deal between Johansson and SodaStream International. The goal of the ad is to "demonstrate how easy it is, how sexy it is, to make your own soda," Daniel Birnbaum, chief executive at SodaStream International, said in a phone interview with Nyt, and summarized the...
- 1/11/2014
- E! Online
The American Pavilion founder Julie Sisk is proud that the American Pavilion will be plastic-bottle free. AmPav's Premiere Sponsor SodaStream is joining the Presenting Sponsors American Express and The Peninsula Hotel Group at Cannes Film Festival 2013.
To create a plastic bottle free environment, a range of freshly-made SodaStream flavored drinks will be available complimentary to guests; re-usable eco-friendly bottles will be re-filled for free with either still, sparkling or flavored drinks. A selection of SodaStream cocktails will also be served from the SodaStream SodaBar, an exciting new design aspect of the updated Pavilion for the 25th anniversary celebrations. “One Billion bottles and cans are trashed every day, the majority ending up in landfills, parks or oceans. What better place than the beautiful beachside location of Cannes to share with the international film industry that people have a choice; that with SodaStream they are empowered to enjoy great-tasting soda without the hazardous waste.”“We are thrilled to partner with The American Pavilion to help them with their first ever event without the trash from bottles and cans,” commented SodaStream CEO Daniel Birnbaum.
Ampav founder Julie Sisk also stated: “It makes so much sense for us to partner with SodaStream as The Pavilion was the first entity in Cannes to implement recycling, trucking our recyclables to Marseille every other day. We continue to be as green as possible and conscious of the impact we have on the fragile Cannes environment.”
SodaStream is the world leader in home soda making, where consumers turn tap or filtered water into a mouth-watering array of carbonated beverages without the wasteful bottles. SodaStream’s involvement with Ampav this year allows the Pavilion to be truly free of cans and plastic bottles. This symbolic move means taking over a long-standing sponsorship by Coca-Cola; SodaStream will host the bar at the American Pavilion as the exclusive soft drink and water provider, offering a far better-for-the-planet and better-for-you experience for visitors.
Founded 25 years ago by industry maven Julie Sisk, The American Pavilion is a place where North American film industry professionals gather to share ideas and network during Cannes Film Festival, the largest and most prestigious film festival in the world. Initially created to provide a convenient single meeting space for all the North American film professionals in town, The Pavilion has grown to become the essential hub for the industry off The Croisette, offering membership for professionals, provocative and insightful programming, immersive student programs, Emerging Filmmaker Showcases, and more. Luminaries that have supported The Pavilion over the years include: filmmakers Ron Howard, Francis Ford Coppola, Martin Scorsese, Quentin Tarantino, Wong Kar Wai, Spike Lee, Billy Bob Thornton, and stars Tommy Lee Jones, Sean Penn, Ryan Gosling, James Franco, Michelle Williams, Jessica Chastain, Robert Duvall, and Matt Lauer amongst many others. About SodastreamSodaStream International Ltd. is the world’s leading manufacturer and distributor of home beverage carbonation systems, which enable consumers to easily transform ordinary tap water instantly into carbonated soft drinks and sparkling water. Soda makers offer a highly differentiated and innovative solution to consumers of bottled and canned carbonated soft drinks and sparkling water. Our products are environmentally friendly, cost effective, promote health and wellness, and are customizable and fun to use. In addition, our products offer convenience by eliminating the need to carry bottles home from the supermarket, to store bottles at home or to regularly dispose of empty bottles. Our products are available at more than 60,000 retail stores in 45 countries around the world, including almost 15,000 retail stores in the United States. In February 2013, SodaStream was ranked 23rd globally in Fast Company’s 50 Most Innovative Companies. The company has also been recognized as one of the UK’s most influential and highly regarded brands in the 2012/2013 CoolBrands® list. SodaStream is a Nasdaq listed company: Nasdaq: Soda About The American PavilionCelebrating its 25th year bringing professionals and emerging filmmakers together, The American Pavilion is the center of activity for the American film community at the Cannes International Film Festival. Since its debut at the 1989 Cannes Film Festival, The Pavilion has served as a hospitality and communications hub for the thousands of Americans attending the Cannes Film Festival and Marché, providing an impressive array of facilities and services, including membership for the international film community, provocative and insightful programming, the Emerging Filmmaker Showcase, immersive student programs, and more. For its corporate sponsors, scores of American participants, and hundreds of exhibitors and office holders, The American Pavilion accommodates the need for information, orientation and recreation, providing both a dynamic business environment and an opportunity to relax in comfortable surroundings for the duration of the Festival. With a panoramic view of the Bay of Cannes and just a few steps from the Palais des Festivals, where all the major Festival films are premiered, The American Pavilion is now a permanent fixture on the Cannes landscape, proving to be the perfect place to transact business, share ideas and effectively reach the thousands of affluent international travelers who attend the Festival every year. For more information, visit www.ampav.com.
To create a plastic bottle free environment, a range of freshly-made SodaStream flavored drinks will be available complimentary to guests; re-usable eco-friendly bottles will be re-filled for free with either still, sparkling or flavored drinks. A selection of SodaStream cocktails will also be served from the SodaStream SodaBar, an exciting new design aspect of the updated Pavilion for the 25th anniversary celebrations. “One Billion bottles and cans are trashed every day, the majority ending up in landfills, parks or oceans. What better place than the beautiful beachside location of Cannes to share with the international film industry that people have a choice; that with SodaStream they are empowered to enjoy great-tasting soda without the hazardous waste.”“We are thrilled to partner with The American Pavilion to help them with their first ever event without the trash from bottles and cans,” commented SodaStream CEO Daniel Birnbaum.
Ampav founder Julie Sisk also stated: “It makes so much sense for us to partner with SodaStream as The Pavilion was the first entity in Cannes to implement recycling, trucking our recyclables to Marseille every other day. We continue to be as green as possible and conscious of the impact we have on the fragile Cannes environment.”
SodaStream is the world leader in home soda making, where consumers turn tap or filtered water into a mouth-watering array of carbonated beverages without the wasteful bottles. SodaStream’s involvement with Ampav this year allows the Pavilion to be truly free of cans and plastic bottles. This symbolic move means taking over a long-standing sponsorship by Coca-Cola; SodaStream will host the bar at the American Pavilion as the exclusive soft drink and water provider, offering a far better-for-the-planet and better-for-you experience for visitors.
Founded 25 years ago by industry maven Julie Sisk, The American Pavilion is a place where North American film industry professionals gather to share ideas and network during Cannes Film Festival, the largest and most prestigious film festival in the world. Initially created to provide a convenient single meeting space for all the North American film professionals in town, The Pavilion has grown to become the essential hub for the industry off The Croisette, offering membership for professionals, provocative and insightful programming, immersive student programs, Emerging Filmmaker Showcases, and more. Luminaries that have supported The Pavilion over the years include: filmmakers Ron Howard, Francis Ford Coppola, Martin Scorsese, Quentin Tarantino, Wong Kar Wai, Spike Lee, Billy Bob Thornton, and stars Tommy Lee Jones, Sean Penn, Ryan Gosling, James Franco, Michelle Williams, Jessica Chastain, Robert Duvall, and Matt Lauer amongst many others. About SodastreamSodaStream International Ltd. is the world’s leading manufacturer and distributor of home beverage carbonation systems, which enable consumers to easily transform ordinary tap water instantly into carbonated soft drinks and sparkling water. Soda makers offer a highly differentiated and innovative solution to consumers of bottled and canned carbonated soft drinks and sparkling water. Our products are environmentally friendly, cost effective, promote health and wellness, and are customizable and fun to use. In addition, our products offer convenience by eliminating the need to carry bottles home from the supermarket, to store bottles at home or to regularly dispose of empty bottles. Our products are available at more than 60,000 retail stores in 45 countries around the world, including almost 15,000 retail stores in the United States. In February 2013, SodaStream was ranked 23rd globally in Fast Company’s 50 Most Innovative Companies. The company has also been recognized as one of the UK’s most influential and highly regarded brands in the 2012/2013 CoolBrands® list. SodaStream is a Nasdaq listed company: Nasdaq: Soda About The American PavilionCelebrating its 25th year bringing professionals and emerging filmmakers together, The American Pavilion is the center of activity for the American film community at the Cannes International Film Festival. Since its debut at the 1989 Cannes Film Festival, The Pavilion has served as a hospitality and communications hub for the thousands of Americans attending the Cannes Film Festival and Marché, providing an impressive array of facilities and services, including membership for the international film community, provocative and insightful programming, the Emerging Filmmaker Showcase, immersive student programs, and more. For its corporate sponsors, scores of American participants, and hundreds of exhibitors and office holders, The American Pavilion accommodates the need for information, orientation and recreation, providing both a dynamic business environment and an opportunity to relax in comfortable surroundings for the duration of the Festival. With a panoramic view of the Bay of Cannes and just a few steps from the Palais des Festivals, where all the major Festival films are premiered, The American Pavilion is now a permanent fixture on the Cannes landscape, proving to be the perfect place to transact business, share ideas and effectively reach the thousands of affluent international travelers who attend the Festival every year. For more information, visit www.ampav.com.
- 5/10/2013
- by Sydney Levine
- Sydney's Buzz
SodaStream now touts natural syrups and the eco-friendliness of homemade soda. | Photograph by Steve Cohen
How a home-soda-maker company is rocking the beverage world.
When Nike executive Daniel Birnbaum became CEO of the sleepy 104-year-old SodaStream International in 2007, his kids were less than thrilled. "My 12-year-old was in tears. Nike was part of his identity," says Birnbaum, a Queens, New York, native. "Here I was going to this company that people did not know existed, and it was not exactly the most proud place to work." Birnbaum has since transformed the "aerating liquid apparatus" company into a sexy soda-maker brand taking over granite countertops across the globe. After a year in which the Israel-based company surpassed $150 million in revenue, gained distribution in 4,000 U.S. retail stores, and had a hot Ipo, Fast Company talked to Birnbaum about saving energy, why Coke and Pepsi should be nervous, and actress Tori Spelling's (water) drinking problem.
How a home-soda-maker company is rocking the beverage world.
When Nike executive Daniel Birnbaum became CEO of the sleepy 104-year-old SodaStream International in 2007, his kids were less than thrilled. "My 12-year-old was in tears. Nike was part of his identity," says Birnbaum, a Queens, New York, native. "Here I was going to this company that people did not know existed, and it was not exactly the most proud place to work." Birnbaum has since transformed the "aerating liquid apparatus" company into a sexy soda-maker brand taking over granite countertops across the globe. After a year in which the Israel-based company surpassed $150 million in revenue, gained distribution in 4,000 U.S. retail stores, and had a hot Ipo, Fast Company talked to Birnbaum about saving energy, why Coke and Pepsi should be nervous, and actress Tori Spelling's (water) drinking problem.
- 3/23/2011
- by Danielle Sacks
- Fast Company
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