YouTube Originals show “Behind the Beats” has clocked up almost 12 million views since the release of its first eight episodes, which began on Nov. 17. It has 6.7 million subscribers. The 26-part animated music anthology is produced by leading French animation company TeamTO, with rights clearance firm 22D Music Group, in partnership with public broadcaster France Télévisions.
The series takes viewers behind the scenes of the emergence of key trends in the global music scene, such as punk, grunge, techno, funk and salsa. Each six-minute video features three tracks and has a lead protagonist – such as Debbie Harry in the first episode, “Punk + Disco = New Wave.”
The series has a fast-paced music video/video game graphic style and the narrative revolves around how young musicians made their dreams come true, in interaction with local music scenes and other artists.
The show is produced by Corinne Kouper (TeamTO) and Emmanuel Deletang (22D Music Group). Craig Hunter,...
The series takes viewers behind the scenes of the emergence of key trends in the global music scene, such as punk, grunge, techno, funk and salsa. Each six-minute video features three tracks and has a lead protagonist – such as Debbie Harry in the first episode, “Punk + Disco = New Wave.”
The series has a fast-paced music video/video game graphic style and the narrative revolves around how young musicians made their dreams come true, in interaction with local music scenes and other artists.
The show is produced by Corinne Kouper (TeamTO) and Emmanuel Deletang (22D Music Group). Craig Hunter,...
- 1/11/2023
- by Martin Dale
- Variety Film + TV
YouTube Originals will launch on Nov. 18 “Behind the Beats,” a novel animated pop music anthology series produced by France’s TeamTO and 22D Music Group in partnership with France Télévisions, the French public broadcaster.
Episodes 1-4 of the novel history of pop will also debut on the YouTube Kids app, YouTube Originals Kids & Family announced on Wednesday.
YouTube and TeamTO have shared first-look images from the series in exclusivity with Variety.
The deal sees YouTube launching the series worldwide but with a one-year holdback in the French language, where France Télévisions has first-window exclusivity.
“This new animated musical series from TeamTO hits a sweet spot for family co-viewing, filling a gap for parents who want to watch something together with their kids that they actually will enjoy,” said Craig Hunter, global head of kids & family originals for YouTube.
Currently packing a first season of 26 five-minute episodes, “Behind the Beats” tells...
Episodes 1-4 of the novel history of pop will also debut on the YouTube Kids app, YouTube Originals Kids & Family announced on Wednesday.
YouTube and TeamTO have shared first-look images from the series in exclusivity with Variety.
The deal sees YouTube launching the series worldwide but with a one-year holdback in the French language, where France Télévisions has first-window exclusivity.
“This new animated musical series from TeamTO hits a sweet spot for family co-viewing, filling a gap for parents who want to watch something together with their kids that they actually will enjoy,” said Craig Hunter, global head of kids & family originals for YouTube.
Currently packing a first season of 26 five-minute episodes, “Behind the Beats” tells...
- 10/12/2022
- by John Hopewell
- Variety Film + TV
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